The Doo’s Seafood business model was created to offer opportunity for people wanting to build a better future for themselves. The company’s founders immigrated from South Korea and without any related experience saw an opportunity for the Doo’s model. The model centers around great food, at the heart of it all, the product line, food quality and selection of Cajun food products are unparalleled by any other Cajun food service model. The vision took shape in the form of a location based in Louisiana with a small converted location in a quiet town that needed something new. With great service, a family touch and careful management of the business model, the financial success of Doo’s was beyond extraordinary. As the business, brand and legend of Doo’s spread, it became clear that national aspirations would be a possibility. With this in mind, the second Doo’s location was opened in the Atlanta, Georgia market allowing for additional proof of concept and a launching pad for the brand.